• Creative Director - Experience Builds Brands
Get in touch
bill@billbradbury.com
Ph: +1.603.361.3191

Monsters!

MonsterGov, a part of Monster.com, has a unique voice and brand message, and it’s my job to ensure that all customer touchpoints, marketing materials, websites, and communications remain on brand. I design and produce all of the items below and much more.

Task

Create and maintain consistency with all marketing and communication materials for the MonsterGov brand. Own it!

  • Strategy

    Brand Strategy

  • Design

    Creative Direction, Design

  • Client

    MonsterGov.com

Collateral, advertisements, websites, infographics, presentations, booth design, and more...

I create and maintain a family of communication documents and presentations consistent with the brand but also expressive and unique. These are just a few examples…

A video intro for MonsterGov Federal

I animated, storyboarded, assisted with the script, and worked with voice talent.

MonsterGov.com

Responsible for the design, development, and maintenance of MonsterGov.com, a comprehensive website for Monster Government Solutions.

  • Crafted a user-friendly and visually appealing website that effectively communicates Monster Government Solutions’ offerings.
  • Implemented a robust content management system (CMS) for streamlined content creation and maintenance.
  • Designed the website to capture leads and nurture them for Monster Government Solutions’ federal, state, and local sales teams.
  • Ensured that all assets and messaging were on-brand

Video introduction of Monster Government Solutions

I assisted with the script and produced the video, which was featured at a sizeable offsite event and received many accolades.

Product teaser

Tight deadline? Shoestring budget? No problem. In just two weeks, I created a buzz-worthy video teaser for MonsterWorks Case Management software, captivating audiences at tradeshows, on landing pages, and on social media.

Context & Challenge: MonsterWorks needed a short, impactful video teaser to showcase their Case Management System at tradeshows and online. The challenge: a tight deadline of under two weeks and a limited budget.

Solution & Skills: Using Adobe After Effects and Premiere, I crafted a compelling video that effectively communicated the software’s benefits. I also collaborated on the storyboard, ensuring the narrative resonated with the target audience.

Impact: The video exceeded expectations, receiving positive feedback from both internal employees and potential customers. It successfully generated excitement for MonsterWorks’ Case Management System.

Customer Engagement site and introduction video

I built and maintain MonsterGov Corner, a site that our professional services team uses to communicate with our customers. It includes an email communication tool, an event calendar, and gated downloadable artifacts.

We ran focus groups with our customers to guide the user experience and have received much positive feedback on this new communication portal.

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